Overview
Off-the-shelf CRMs work until your process stops fitting their boxes. I build custom CRMs in Laravel, or configure and extend existing platforms, so the pipeline, fields, and automations match your real sales motion.
What's included
- Lead, contact, and company records with custom fields
- Visual pipeline and stage management
- Appointment tracking and automated follow-up tasks
- Role-based access, dashboards, and reporting
- Integrations with email, calendars, payments, and marketing tools
- Data import from spreadsheets or a previous CRM
Why work with me on this
Shaped by your sales process
Stages, fields, and automations mirror how your team actually works.
Full-stack build capability
Custom Laravel/MySQL builds when a platform is too limiting, configuration when it is not.
Reporting that matters
Dashboards focused on the numbers you make decisions with.
Tools & tech I use for this
How an engagement works
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01
Discovery
Understand the sales process, team roles, and reporting needs.
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02
Data & pipeline design
Define records, stages, permissions, and automations.
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03
Build
Develop the CRM and connect the surrounding tools.
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04
Migrate & test
Import existing data and validate with the team.
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05
Launch & support
Roll out, train the team, and iterate on feedback.
Frequently asked questions
If your process is standard, configuring an existing CRM is usually faster. When you keep hitting platform limits, a custom build pays off. I will recommend honestly during discovery.
Yes. Spreadsheet and CRM exports are cleaned, mapped, and imported as part of the project.
You do. Custom builds are delivered with full source code and documentation.
Outgrown spreadsheets or your current CRM?
Tell me how your team tracks leads today and we'll design a system that fits.