Overview
I set up and customise Shopify stores with a focus on the details that drive orders: fast themes, clear product pages, smooth checkout, and integrations with fulfilment and marketing tools.
What's included
- Store setup, theme customisation, and Liquid development
- Product, collection, and navigation structure
- Checkout, payment, and shipping configuration
- Conversion-focused landing and campaign pages
- App, ShipStation, and marketing integrations
- Analytics and conversion tracking setup
Why work with me on this
Conversion first
Every change is judged by whether it helps a visitor buy.
Beyond the theme editor
Liquid and app integrations when the built-in options are not enough.
Operations connected
Orders flow into fulfilment, support, and marketing tools automatically.
Tools & tech I use for this
How an engagement works
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01
Discovery
Review products, target customers, and current conversion issues.
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02
Store planning
Define structure, theme approach, and required integrations.
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03
Build
Customise the theme and configure products, checkout, and apps.
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04
Test
Place test orders and verify payments, shipping, and tracking.
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05
Launch & optimise
Go live and refine based on analytics.
Frequently asked questions
Yes. Products, customers, and order history can be migrated from WooCommerce or other platforms.
Usually a quality base theme customised with Liquid gives the best balance of speed and cost.
Yes. Fulfilment, CRM, email, and support integrations are part of most store projects.
Want a store that converts?
Share your store or product plans and we'll identify what to improve first.